Designing Multi-Sensory Restaurant Experiences
Discover my research on market creation and CX design.
See the latest coverage of my work in print and news media.
Learn more about past and future speaking and events.
Managing the uncanny valley.
Combating deal culture.
Using perspective to incite empathy.
The Globe and Mail
Journal of Consumer Research
General Inquiries/Big Design LabSarah McNeil
Speaking Inquiries/ConferencesPatricia Barton